Affordable cars that look expensive you can buy in SA
Looking for a stylish yet affordable car that feels more premium than expected? There are several affordable cars that look expensive, combining style and value.
South Africa’s market offers numerous ‘under-the-radar’ premium models. From Chinese tech-savvy crossovers to Japanese design icons and polished European crossover SUVs. We have a list of vehicles that provides you with status and posing value, without revealing their actual price position. These are affordable cars that look expensive – each with great image value, that won’t ruin your budget.
Chery Tiggo 4 Pro
Priced from approximately R269,900 to over R400,00 barrier, the Chery Tiggo range offers good equipment levels. With a standard of fit and finish that will come as a big surprise to customers.
Why it impresses: As the leading Chinese seller in Q1 2025, the Tiggo 4 Pro delivers a stylish, compact SUV design, solid kit levels, and an elevated ride height, making it feel premium in the sub-R300k price bracket of the range.
Haval Jolion
From just under R350,000 for the entry-level to the newer and more luxurious Jolion Pro (starting at R391,150), Jolion has everything to offer that will cost you much more in established premium brands.
Why it impresses: Representing rapid growth in SA, the Jolion features advanced technology (ADAS, hybrid options), bold SUV styling, and a well-finished cabin that rivals the quality and features of more expensive compact SUVs on the market.
Omoda C5 (Chery sub-brand)
Positioned from R329 900 (Street trim) to higher X variants in the C5 range, the look evokes that of premium German coupe crossovers with more sporty pretensions than off-road aspirations.
Design elements that impress? A modern crossover with dual digital screens, premium design intent, and a tech-rich presentation uncommon for its price across the C5 range.
Jetour X70 Plus
Starting at just over R400,000 for the Dashing and up to close to R500,000 for the X70 Plus, these Jetours not only look the part but offer great value. In typical Chinese fashion, the Jetours boast a high-spec level, modern interior design, and an upmarket feel.
These mid-size SUVs feature a 10.25-inch dual-LCD infotainment system and generous cabin space, conveying a more premium feel than expected in their class and price category.
These Chinese entrants excel in style, technology, and value, making them feel and look more refined than many mainstream rivals.
Mazda2 and Mazda3
Long gone are the days of the old Mazda 323, which, although reliable and affordable, could never be associated with a premium upmarket feel.
Today, models like the Mazda2 and Mazda3 are symbols of Japanese sophistication and choosing carefully, could still compete against more well-known (and more expensive) premium brands.
Yes, with the Mazda2 kicking off at just over R300,000 and the Mazda3 running wild above the R400,000 price bracket, it still offers a charming and stylish alternative to even more expensive brands.
However, the Mazdas do lag behind their Chinese competitors in terms of price and technology. Although for some, Japanese engineering and brand loyalty still play a role.
Often likened to German interiors, the Mazda3 features soft-touch materials, leather options, a head-up display, Infiniti-grade audio (Bose), and a minimalist design, all of which deliver an impression of refined craftsmanship. Mazda build quality is often graded as class-leading.
Renault Captur
Priced from approximately R489,999 (Zen) to R509,999 (Intense), the stylish small crossover from the French manufacturer offers a classy feel. Although they can’t match Chinese rivals for features or price.
Renault’s stylish SUV crossover with C-shaped LEDs, floating interior console, soft-touch materials, ambient lighting, digital cluster, premium audio, and adjustable cabin space, all delivering genuine French flair and an elevated feel.
Volkswagen T-Cross
Priced between R399,999 and R543,800, the small crossover from the German manufacturer will not be considered competitively priced by many for its size and specification level. However, the answer lies in the quality feel and the fit and finish of the T-Cross, which few others can rival. It really feels more (even) expensive than it actually is.
Modern SUV styling with clean cabin layout, touchscreen infotainment, digital cockpit, sliding rear seats, and great high-speed stability. Well-executed design cues lend a mature, premium impression, especially in Style and R-Line trims.