Suzuki runs VW Group close! SA’s best-sellers in February 2024

South Africa’s new-vehicle market suffered its 7th consecutive month of year-on-year decline in February 2024. But it wasn’t all bad news. Here’s your full overview, including Mzansi’s most popular brands, best-selling cars and more…

February 2024 represented the South African new-vehicle industry’s 7th consecutive month of year-on-year decline. That said, it certainly wasn’t a substantial fall, with the market’s total of 44 749 units reflecting a marginal drop of just 0.9% compared with the same month in 2023.

Furthermore, February 2024’s final tally represented a month-on-month improvement of 7.5% compared with January’s relatively subdued effort of 41 636 units. Exports, meanwhile, recorded what industry representative body Naamsa described as a “sound” year-on-year increase of 27.5% to 39 517 units. So, there’s certainly some positive news, too.

SA shipped off 39 517 units last month, including a Polo GTI that was VW’s 1.5-millionth vehicle exported from Mzansi.

Out of the total reported industry sales in February 2024, Naamsa estimated that 37 913 units (or 84.7%) represented registrations via the dealer channel, while 9.6% were sales to the vehicle-rental industry, 3.4% to government and 2.3% to industry corporate fleets.

In February 2024, Mzansi’s new passenger-vehicle market registered a year-on-year decline of 3.1% to end on 28 857, with rental sales accounting for 12.9% of that total. The country’s light-commercial vehicle segment, meanwhile, once again bucked the industry trend, enjoying a 2.5% year-on-year gain to end on 13 306 units.

Meanwhile, Brandon Cohen, Chairperson of the National Automobile Dealers’ Association (NADA), described February as “another challenging month” for the industry as “economic pressure and political uncertainty” continued to impede growth. Cohen further pointed to recent fuel-price hikes, “further strained consumer pockets”, the “looming” general election and recent Reserve Bank statements on interest rates.

“Despite these challenges and passenger-car sales dipping by 3.1%, there are some positive aspects. Light-commercial vehicles experienced 2.5% growth. The heavy truck market showed robust demand with a 14% month-on-month increase. Dealer sales accounted for 37 913 units, or 84.7% of total sales, indicating some consumer appetite, supported by dealership incentives,” said Cohen.

Lebo Gaoaketse, Head of Marketing and Communication at WesBank, said the year’s 2nd month sales were “significantly improved” over January in volume terms, “providing some hope” for an industry that has been down year on year for 7 straight months.

“February sales were the smallest decline in sales over the past 7 consecutive months of negative growth. The month also represented a fairly robust volume, which was slightly higher than the average monthly sales last year,” Gaoaketse added.

New-vehicle sales summary for February 2024

  • Aggregate new-vehicle sales of 44 749 units decreased by 0.9% (413 units) compared to February 2023.
  • New passenger-vehicle sales of 28 857 units decreased by 3.1% (925 units) compared to February 2023.
  • New light-commercial vehicle sales of 13 306 units increased by 2.5% (328 units) compared to February 2023. 
  • Export sales of 39 517 units increased by 27.5% (8 526 units) compared to February 2023.

10 best-selling automakers in South Africa in February 2024

Nissan climbed to 4th place, driven by strong sales performances from Magnite and NP200.

As you’ve probably guessed, Toyota (including the Lexus and Hino marques) was once again South Africa’s best-selling automaker last month, fresh off winning the prestigious Brand of the Year title at the 2023/24 Cars.co.za Consumer Awards. In February 2024, the Japanese firm’s local division sold as many as 11 524 units, representing a 6.2% increase over January’s effort.

The Volkswagen Group (5 333 units, including both the VW and Audi brands) was again 2nd, though the 3rd-placed Suzuki (5 221 units) narrowed the gap even further, finishing a mere 112 units behind the German firm after being just 287 registrations off the pace in the previous month. That represented a near-record sales performance for the Hamamatsu-based automaker’s local division, beaten only by January’s tally.

Meanwhile, Nissan (2 739 units) climbed a position to grab 4th, ending February 2024 just 7 units ahead of Ford (2 732 units), with the Blue Oval brand thus relegated to 5th. The rest of the top 10 was unchanged, with Hyundai (2 512 units) again having to settle for 6th, ahead of Isuzu (2 101 units) in 7th and Haval (1 656 units) in 8th. Chery (1 504 units) retained 9th position, cracking the 1 500-unit mark in the process, while Renault again closed out the table, though its total slid to 1 316 units.

Fascinatingly, Naamsa’s figures suggested the BMW Group (1 194 units) moved up to 11th place, meaning Kia (1 157 units) ranked a lowly 12th last month. Meanwhile, Mahindra made it into 4 figures, finishing the 2nd month of 2024 on 1 058 units and thus grabbing 13th place ahead of Mercedes-Benz (with a Naamsa-estimated 527 units).

1. Toyota – 11 524 units

2. Volkswagen Group – 5 333 units

3. Suzuki – 5 221 units

4. Nissan – 2 739 units

5. Ford – 2 732 units

6. Hyundai – 2 512 units

7. Isuzu – 2 101 units

8. Haval – 1 656 units

9. Chery – 1 504 units

10. Renault – 1 316 units

15 best-selling vehicles in South Africa in February 2024

Hyundai’s Grand i10 put in a strong showing in February, finishing 8th overall.

Yet again, the Toyota Hilux range – which will soon expand with fresh 48V mild-hybrid derivatives (be sure to check out our pricing scoop story on these new Hilux MHEVs) – was South Africa’s top seller, with a considerable 3 100 units of the Prospecton-built bakkie registered in February 2024.

The Silverton-produced Ford Ranger (2 187 units), meanwhile, climbed a ranking to grab the runner-up position, while the likewise locally built Toyota Corolla Cross (1 959 units) completed the podium, also moving up a place compared with January. That meant the Kariega-manufactured Volkswagen Polo Vivo (1 861 units) slipped a couple of spots to 4th. The Isuzu D-Max enjoyed a strong showing in February 2024, with its tally of 1 740 registrations (including 416 sales to government) proving enough for the Struandale-produced bakkie to jump 2 positions to 5th.

The Indian-built Suzuki Swift (1 627 units) – Mzansi’s highest-ranking imported vehicle once more – thus fell a place to 6th, though managed to keep its nose ahead of the likewise Suzuki-made (but Baleno-based) Toyota Starlet, which ended on 1 481 units in 7th. The Hyundai Grand i10 (1 313 units, 50 of which were registered in the light-commercial space) made a return to the table in 8th, almost doubling its January effort. In its penultimate month of manufacture, the Rosslyn-built Nissan NP200 also re-appeared in the top 10, ending on 1 276 units, while the Toyota Hi-Ace (1 167 units) dropped 2 places to close out the table.

What about the vehicles just outside the top 10 in February 2024? Well, the Kariega-made Volkswagen Polo hatchback (988 units) was pushed off the table again, having to settle for 11th place last month. The Chery Tiggo 4 Pro (964 units) remained in 12th and the Nissan Magnite (847 units) in 13th, while the Prospecton-built Toyota Fortuner (722 units) slipped 4 spots to 14th. Finally, the KwaZulu-Natal-assembled Mahindra Pik Up (715 units) snaffled 15th.

1. Toyota Hilux – 3 100 units

2. Ford Ranger – 2 187 units 

3. Toyota Corolla Cross – 1 959 units  

4. Volkswagen Polo Vivo – 1 861 units 

5. Isuzu D-Max – 1 740 units

6. Suzuki Swift – 1 627 units

7. Toyota Starlet – 1 481 units

8. Hyundai Grand i10 – 1 313 units

9. Nissan NP200 – 1 276 units

10. Toyota Hi-Ace – 1 167 units

11. Volkswagen Polo (hatch) – 988 units

12. Chery Tiggo 4 Pro – 964 units

13. Nissan Magnite – 847 units

14. Toyota Fortuner – 722 units

15. Mahindra Pik Up – 715 units

Vehicle-sales outlook in SA for rest of 2024

Tough trading conditions are expected for the new few months at least.

So, what awaits South Africa’s new-vehicle market for the remainder of the year? Well, Naamsa says February 2024’s performance was “in line with industry expectations of an anticipated tough first half of the year”, suggesting the market’s in for yet more pain in the next few months.  

“The persisting economic strain remain[s] a real concern for household income and the weak new-vehicle market reflects that middle-income households are restricting big financial commitments for items such as vehicles at present,” the industry representative body says, before adding the “ripple effect of higher interest rates, higher fuel prices and no relief for personal income tax payers” will continue to impact household incomes for the “foreseeable future”.

“Brands and dealerships are currently offering enticing incentives to prospective buyers, but it is anticipated that only once the interest-rate cutting cycle commences, likely during the second half of the year, along with easing inflation, [that] some upward momentum will be sparked in the new-vehicle market,” Naamsa explains.

Meanwhile, NADA’s Cohen points to a trend of consumers “downsizing and conducting extensive research into pricing and financing options”. He adds that affordability “remains a crucial factor in purchasing decisions”, saying South Africans are “increasingly turning to more budget-friendly vehicles due to economic challenges, high interest rates and escalating fuel costs”.

In addition, Cohen believes the local market is becoming “increasingly competitive, with a growing number of Asian participants”, saying Chinese brands are making a “significant impact in both the passenger-car and overall truck markets”. He believe this trend is “reshaping the competitive landscape, posing challenges for traditional premium dealerships”.

“Some loyal premium brand customers extend maintenance plans, but the majority are either buying down, waiting or transitioning to pre-owned vehicles, leading to significant growth in the pre-owned car market compared to new cars. Market dynamics, influenced by economic conditions and changing consumer preferences, are causing a re-evaluation of traditional brand loyalty,” explains Cohen.

Finally, WesBank’s Gaoaketse echoes Naamsa’s concerns, saying first-half sales are likely “to trade in tough conditions, meaning the sector shouldn’t expect any form of sustainable growth over the next 4 months”.

“Those tough first-half trading conditions are impacted by consumer and business uncertainty in the lead-up to elections, continued economic headwinds of high interest rates and fuel prices, and inflation that has edged more towards the upper end of the target scale,” warns Gaoaketse. Still, he notes that despite these seemingly “unfavourable conditions”, applications for finance at WesBank are up 8.4%, indicating a “robust level of demand”.

“The optimistic view of the market for 2024 would consider February sales as a reassuring volume despite the conditions enjoying higher levels of demand than performance during the first half, which would allow improved market growth during the second half,” says Gaoaketse.

“If the currency, inflation and fuel prices could come under control, interest-rate cuts could be expected later in the year, stimulating growth and meeting those levels of demand. That would be good news for the overall economy and new vehicle sales,” he concludes.

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BMW 5 Series (2024) Launch Review

Like its 7 Series sibling, the 8th-gen BMW 5 Series is now available in Mzansi in internal combustion engine (ICE) and electric vehicle (EV) guises. Does the range cater equally well for traditionalists and EV converts, or is the German brand “actively steering” buyers towards buying battery-powered derivatives? Calvin Fisher investigates.

When we descended upon the West Coast, our mission was clear: evaluate BMW’s new 5 Series (G60), which would be available in 2 distinct flavours on the day: electric and that which burns the dark stuff.

To be clear, on offer on this sunny Cape day was the potent i5 M60 and 520d – the pragmatist’s choice. With grippy palms and feverish forearms, I wrestled the key fob to the nearest Five. My mantra of “take the diesel, it’s the responsible choice” went right out the window the moment I settled in the i5 M60’s plush cabin. Real talk, I regret nothing… albeit only at this point in the launch itinerary, more on that later.

This marks the 8th coming of the 5 Series, which makes it the most storied model in BMW’s portfolio. It is purported to be the consummate full-sized sports sedan – and family saloon, if you’d like it to be that.

Despite being a family man myself, I quickly checked in my Dad Card and chose to drive the battery-electric whip first, not because I wanted to save Mother Earth, but because I had selfish aspirations to render her glorious backdrops a wicked blur. I mean, I wanted to go fast since I had 442 kW and 820 Nm of torque at the disposal of my right foot… and that doesn’t happen every day.

I’ll have one with BOOST, please

There’s a lot to report, such as how the new BMW 5 Series’ aesthetics, when viewed online, probably lack something – perhaps that “hewn from granite” presence you only truly appreciate when up close with the metal. The new Five is handsome, well-proportioned and, thanks to clever ground effects (blackened diffusers, sills, and such), manages that low-slung styling that begs for a sleeper build.

Except, there’s no need when you’re wearing that i5 M60 badge because performance lives here – and in spades. Let’s review the stats, shall we? A properly ballistic 0-to-100 kph sprint time of 3.8 sec and a top speed of 230 kph, all of which are achievable thanks to the electric powertrain’s lofty peak outputs.

For that, thank “Boost mode”, which gives you 10 glorious seconds of maximum acceleration (I imagine it has a similar effect to F1’s drag-reduction system, which dials overtaking manoeuvres up to eleven). But how often will you need it? In the default drive mode, the i5 M60’s driver has access to 795 Nm of torque (just 25 Nm less than in Boost mode), which should be sufficient to pass anyone not named Verstappen.

But before we discuss the all-electric 5 Series’ neck-twerking acceleration, it is probably an opportune moment to discuss the model’s groovily-appointed cabin. You know you’re in one of the Munich-based brand’s futuristic EVs when the interior resembles a light show with tactile surfaces that complement a powerhouse of an infotainment screen, itself dominating the dashboard because of its sheer presence.

You don’t require the full list of abbreviations and acronyms for the safety and techno features, do you? It’s a contemporary BMW model, dear reader, you’ll want for nothing here. There are more than 40 driver-assistance technologies at work in the new 5 Series and, with the aid of a high-res 8-megapixel camera, the G60 Five benefits from augmented views for turn-by-turn navigation and a more detailed park-assist function. Harman Kardon audio system? Check. Anthracite headliner? Sure, why not?

Today, more than 20 million vehicles are connected to BMW Cloud and 10 million users utilise the BMW app on their phones. For its digital brain, the new Five utilises BMW Operating System 8.5, which means it incorporates more controls and augmentation than ever before, with a heavy bias towards navigation, entertainment and the obligatory (and simplified) climate control settings. These 3 facets function as pillars for the operating system and represent the most commonly used features on the home screen.

Drive modes and mood lighting make for a dynamic ambience, but BMW’s business-like demeanour prevents the experience from feeling cheap or chintzy. This remains an executive sedan at its very core.

Sportiness is also in its makeup, so perhaps there’s still a kernel of truth in the Five’s unofficial ethos of “luxurious like a Seven, sporty like a Three”. It shines through in the i5 M60, especially thanks to the Adaptive M Suspension Professional including active roll stabilisation and active rear-wheel steering.

These matter little when the new BMW is surging down the highway, where Boost mode and its Hans Zimmer noises make flattening the loud pedal precisely that – voluminous and otherworldly, like an alien brandishing a space trumpet, accompanied by the kind of rush only 800+ Newton metres can provide.

Before we get to the twisties, let’s unpack the i5 M60’s spec a little more. The M Package, which comes standard on the M60, can be summed up as mainly a series of visual hop-ups, such as the 8-mm lower stance, slipperier exterior mirrors, M Sport pedals, diffusers, a rear spoiler and the horizontal slats on the kidney grille (distinct on the M). Plus, it comes fitted with 21-inch alloys, instead of 19s. What is, however, standard across the range is the red stripe at 12 o’clock on the tiller, even in the turbodiesel version.

So, let’s discuss the 520d. Climbing aboard the ICE version of the 5 Series feels much the same as it does in the i5 M60. But there are differences – the non-M spec is wholly noticeable from the start. Even the Boost mode, similarly assigned to the left paddle (the only paddle in the EV) feels ironic here.

Tugging on it certainly doesn’t elicit the same sense of exhilaration as in the EV, but how can it? Earlier, we had beyond 800 Nm to exploit, now there was no more than 400 Nm on tap. That is NOT a meagre torque output but… I had been spoiled by the i5 M60. I should have driven the sensible turbodiesel first.

Even bereft of the maniacal e-drivetrain, there’s much to love about the 520d. This car feels wholly BMW, a classic executive sedan that has some shove and rides pliantly. It’s more softly sprung than the i5 M60, but almost as pointy and full of steering feedback. More BMW, less occasion? Yes, you could say that!

Whereas the i5 M60 has a frankly ludicrous 442 kW at its disposal, the 520d goes into battle with a more modest 145 kW, but remember it is about R940k more affordable than the former. A clever mild-hybrid 8-speed transmission that pitches in with 13kW/200Nm makes for quick gear changes with minimal loss of momentum – it’s seamless. Thus, equipping the 520d with a 0-100 kph time of 7.3 sec. It’s no slouch.

And that’s good, because the 520d remains the only ICE offering in the G60 5 Series line-up. There’s a performance midpoint in the form of the i5 40 with 250 kW, but I’d be telling you a barefaced lie if I said that I don’t miss the 3.0-litre inline-6 turbopetrol engine in this line-up; it is conspicuous by its absence.

The electric derivatives’ pricing includes a wall box for home charging, which we reckon is mandatory for EV owners in Mzansi. On that note, charge times have gone down and claimed ranges have gone up, so that’s a win-win. Specifically, you have a 500 km range in the i5 M60 and a 580 km range in the i5 40.

How much does the new BMW 5 Series cost in SA?

BMW 520dR1 247 894
BMW i5 40R1 842 500
BMW i5 M60R2 190 000

All derivatives come with a 2-year/unlimited km warranty and a 5-year/100 000 km maintenance plan.

The latest BMW prices and specifications

Summary

Last year, just over half of the total EV sales in South Africa were BMW products (including the Mini SE). With the i5, the marque continues to drive electrification forward. To earn its xDrive badge, this i5 M60 derives 192 kW from the front motors, plus 250 kW from the rear (hence AWD) and, due to its low centre of gravity (thank you lardy batteries) handles like it sits on rails, whilst delivering flavourful feedback from the steering wheel. It’s a near-perfect flagship for the G60 5 Series… well, at least until the M5 debuts.

As an EV, the i5 M60 charges quicker than before and somehow boasts a physics-defying drag coefficient of just 0.23 despite that formidable profile. It achieves this with an optimised underfloor design, aggressive use of air curtains and active air vents with alloy wheels designed with aero in mind. BMW wanted to make sure that the all-electric version of its longest-serving model would turn heads…

Well, it does. The result is sublime – a classic BMW driver’s car with enough torque through the chassis to affix a permanent smile on your face. Understandably, the entry-level 520d is merely a well-resolved offering by comparison – the more prudent choice at a saner price point – and the lack of a turbopetrol version, let alone an inline-6-powered one, speaks volumes for BMW’s long-term plans for the 5 Series.

With the G60 5 Series line-up (as it stands), BMW has made its position in the ICE versus EV debate abundantly clear. It’ll keep offering ICE variants for as long as they’re viable (probably longer than the staunchest environmentalists would like), but the all-electric derivatives are likely to hog the limelight.

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2024 Best Leisure Double Cab Bakkie

Ford’s smash-hit new Ranger finally brought the Blue Oval #CarsAwards glory when it emerged victorious in the hotly contested Leisure Double Cab Bakkie category of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa.

In this immensely popular and fiercely contested vehicle category, the search is on for the ultimate all-rounder. From luxurious touring vehicle, to hardcore off-roader, capable carry-all, family do-all and lifestyle activity machine, the 2024 Best Leisure Double Cab Bakkie cannot be too utilitarian and/or rough around the edges (as its predecessors have tended to be) – it should be a highly sophisticated offering.

The Leisure Double Cab Bakkie category

This category is guided by both eligibility factors and pillars of success.

Eligibility factors for this category include a list price above R800 000 at the time of semi-finalist voting (September 1, 2023). The vehicle must be a double-cab (four-door) pick-up/bakkie with four-wheel-drive, an automatic transmission and a minimum ground clearance of at least 200 mm. 

Pillars of success for this category include performance, space & practicality, in-car entertainment, comfort, all-surface ability and safety. Towing ability is also tested.  

2024 Best Leisure Double Cab Bakkie: CarsAwards WINNER 

Ford Ranger 3.0 V6 EcoBoost Raptor 4WD

If you’re looking for the most performance-oriented double-cab bakkie in the new-vehicle market, then look no further than the Ford Ranger Raptor. With a bespoke off-road racing suspension, muscular looks and a howling twin-turbo petrol V6, the 2nd-gen Ranger Raptor makes an unequivocal statement. Inside, the Raptor boasts comprehensive safety tech and connectivity, and an appropriately themed cabin.

Price & Specs

Read a review of the Ford Ranger Raptor

Find a Ford Ranger Raptor for sale on Cars.co.za

RUNNER-UP: Ford Ranger 3.0 V6 Wildtrak 4WD

If you want the most luxurious locally-assembled double-cab bakkie – one that is as accomplished at transporting your family in comfort as conquering an off-road trail, the new Ford Ranger Wildtrak ticks all the boxes. Not only does it look the part and wear a desirable badge, it also sports an extensive features list. A brand-new 3.0-litre turbodiesel V6 gives it impressive performance and towing capability too.

Price & Specs

Read a launch review of the Ford Ranger

Find a Ford Ranger Wildtrak for sale on Cars.co.za

RUNNER-UP: Volkswagen Amarok 3.0TDI V6 Aventura 4Motion

The 2nd-generation Volkswagen Amarok is also built right here in South Africa, alongside the Ranger in Ford’s Silverton plant. While it does share quite a few mechanical and trim components with its American cousin, the Amarok has a distinct identity and initial sales figures for the model look promising. It features the Ford-sourced 3.0 V6 TDI, giving it commendable performance, both in terms of driving and towing.

Price & Specs

Read a review of the Volkswagen Amarok

Find a Volkswagen Amarok 3.0TDI for sale on Cars.co.za

More about the #CarsAwards

The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title) were named on 29 February 2024.

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

2024 Best Electric Vehicle

BMW’s iX1 was crowned as South Africa’s Best Electric Vehicle when it took the trophy in this new category of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa.

Electric vehicles (EVs) are considered as future mobility solutions in an evolving motoring landscape. While they are expensive in our market, due to high material costs and additional taxes levied by the Government, demand for these types of vehicles is increasing gradually. Plus, as brands increase the number of EVs in their line-ups, consumers have an ever-growing number of models to choose from.

What do we look for in an electric vehicle?

The 2024 Best Electric Vehicle must represent the best value EVs in this rarefied segment, with enough range to confidently complete the average daily commute, while providing a blend of modern design, interior practicality, adequate performance and up-to-date tech and connectivity features. 

This category is guided by both eligibility factors and pillars of success.

Eligibility factors for this category include a list price below R1 300 000 at the time of semi-finalist voting (September 1, 2023). Eligible vehicles must be all-electric (which is to say battery-electric vehicles) and offer a minimum range of 300 km when fully charged. This category excludes hybrids and plug-in EVs. 

Pillars of success for this category include power and range, luxury and technology, value for money, design and quality appeal. 

2024 Best Electric Vehicle: CarsAwards Winner 

BMW iX1 xDrive30 M Sport

Like most legacy premium brands, BMW offers a blend of internal-combustion engine-based models, which are adapted to utilise all-electric drivetrains, and all-electric cars built on dedicated EV platforms.

The Munich-based brand has family-friendly SUVs and performance sedans in its electric vehicle line-up, but the iX1 appears to be the “Goldilocks model” for an all-electric raised-body city slicker. It’s competitively priced, boasts impressive levels of tech and its range is adequate for the daily commute. BMW SA has an extensive dealership footprint as well as a reputation for strong after-sales support.

Price & Specs

Read a review of the BMX X1

Find a BMW X1 for sale on Cars.co.za

RUNNER-UP: GWM Ora 300 Super Luxury

Chinese brand Ora (which, like Haval, is a sub-brand of Great Wall Motor) offers one of SA’s most affordable electric cars with its cute-looking 300 (which is named the Cat in other markets). Photos don’t do it justice – it’s actually a larger vehicle than it looks, and can easily accommodate four adults.

The claimed range and performance figures are good, plus the standard specification and build quality are impressive for a vehicle at this price point. Who said electric cars all have to cost over R1 million?

Price & Specs

Read an international launch review of the Ora 03

RUNNER-UP: Volvo XC40 Twin Motor Ultimate

Volvo is forging ahead with its electric-car strategy (it plans to offer only EVs by 2030) and its line-up of battery-electric compact SUVs – including the C40- and XC40 Recharge derivatives are very impressive.

With the Twin Motor setup, the XC40 Recharge is one of the quickest offerings in Volvo’s line-up and its claimed range (500 km) is admirable, considering its punchy performance. Inside, you get that typically classy cabin that looks and feels premium, and let’s not forget Volvo’s stellar safety credentials either.

Price & Specs

Read a review of the Volvo XC40 Recharge

Find a Volvo XC40 for sale on Cars.co.za

More about the #CarsAwards

Find out which cars were winners in the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title).

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

2024 Best Performance Car

Finding a hardcore performance car priced under R1 million is increasingly tough, but these three CarsAwards finalists certainly get the blood pumping. In the end, it was Toyota’s GR Yaris that took the chequered flag in the Performance Car category of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa.

While owning supercars and other “exotics” is bound to remain a pipedream for most car buyers, there are new cars that are priced under the R1-million mark that offer near-supercar thrills and performance.

The Performance Car category 

In this category, we are not only looking for sizzling performance but also driver engagement, whether driven on the track or on the road. This category is guided by eligibility factors and pillars of success.

Eligibility factors for the 2024 Best Performance Car title include a list price below R1 000 000 at the time of semi-finalist voting (September 1, 2023). As in previous #CarsAwards programmes, we institute a price cap to ensure the category doesn’t become dominated by extravagant and unattainable exotics.

Pillars of success for this category include drivetrain engagement, handling, sensory appeal and standard features.

2024 Best Performance Car: CarsAwards WINNER 

Toyota GR Yaris Rally

The GR Yaris is the result of Toyota’s Gazoo Racing arm developing a car for motorsport homologation and, if you were to enter a racing series, you wouldn’t have to do much to convert this mighty mite into a championship-winning race car. All the elements are there: a revvy turbocharged 3-pot motor, all-wheel drive and a sweet-shifting 6-speed manual ‘box. If ever a car epitomises this category, it is this one.

Price & Specs

Read a review of the Toyota GR Yaris Rally

Find a Toyota Yaris for sale on Cars.co.za

RUNNER-UP: Honda Civic Type R

The Honda Civic Type R is a revered hot hatch. Every iteration of the Type R has delivered driving thrills and performance in abundance, and this new-gen model is no different. It may lack the outrageous styling of the predecessor, but it makes up for it with an even more focused driving experience.

The Japanese hatchback’s grip levels are staggering; its 2.0-litre 4-cylinder turbopetrol develops a stonking 235 kW/420 Nm and the sheer level of driver engagement it offers serves as a reminder that rip-snorting front-wheel-drive hot hatches such as these won’t be around for all that much longer.

Price & Specs

Find a Honda Civic for sale on Cars.co.za

RUNNER-UP: Toyota GR Corolla Circuit

Toyota’s GR division took its learnings from the world rally championship-inspired GR Yaris, applied them to the Corolla and turned up the wick. The 1.6-litre 3-cylinder turbopetrol motor now delivers 221 kW and 370 Nm, combined with all-wheel-drive grip that feels out of this world. With a notable feel-good factor and head-turning looks, there’s nothing quite like the GR Corolla.

Price & Specs

Read a launch review of the Toyota GR Corolla

Find a Toyota Corolla for sale on Cars.co.za

More about the #CarsAwards

The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title) were named on 29 February 2024.

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

2024 Best Premium SUV

The Premium SUV segment features some of the most sophisticated and luxurious cars in the new vehicle market. This category of the Cars.co.za Consumer Awards has been dominated by German luxury brands, but in the 2023/24 #CarsAwards, it had a surprise winner… The all-electric BMW iX defeated its traditional ICE rivals!

Premium SUVs may primarily appeal for irrational and emotional reasons such as design and status, but at their core, they are some of the most sophisticated and capable vehicles on the market. Apart from sheer desirability, the 2024 Best Premium SUV must be spacious, have a high-tech all-wheel drivetrain, a powerful engine and a luxuriously trimmed cabin (let alone with a prestigious badge on the grille).

The Best Premium SUV category 

This category is guided by eligibility factors and pillars of success.

Eligibility factors include a list price between R1 300 000 and R1 800 000 at the time of semi-finalist voting (September 1, 2023). It must be a large SUV of the BMW X5/Mercedes GLE category (coupe-inspired variants are also considered). It goes without saying that all-wheel-drive capability is a must. 

Pillars of success for this category include powertrain technology, luxury, brand strength, design and quality appeal, driving dynamics, as well as space and practicality. 

2024 Best Premium SUV: CarsAwards WINNER

BMW iX xDrive40

For the first time, an all-electric model was selected as a finalist in a category that’s not focused on EVs, and it won! The new BMW iX has been quite the revelation, with its polarising design, impressive levels of tech and superb build quality. Because the iX is based on a dedicated electric-vehicle platform – not that of a conventionally engined model – it’s very spacious, too!

Price & Specs

Read a review of the BMW iX

Find a BMW iX for sale on Cars.co.za

RUNNER-UP: BMW X5 xDrive30d M Sport

The recently revised BMW X5 makes yet another appearance in one of the most established categories of the CarsAwards, but it’s easy to understand why this vehicle is an almost permanent fixture… With a potent 3.0-litre inline-6 turbodiesel powerplant that balances impressive on-road performance with good fuel economy, the xDrive30d M Sport also offers generous passenger room and cargo-carrying capacity.

Price & Specs

Find a BMW X5 for sale on Cars.co.za

RUNNER-UP: Land Rover Defender 110 D250 SE County

Although it’s a far cry from its utilitarian progenitor, the new Defender is a kingpin in Jaguar Land Rover’s stable. In terms of sheer versatility, it blows the opposition away – that’s why there’s a waiting list for the Landy. The Defender 110 blends luxury, practicality and off-road ability in an eye-catching package and the D250 SE County derivative is powered by a 3.0-litre inline-6 turbodiesel that makes 183 kW/570 Nm.

Price & Specs

Read a Land Rover Defender review

Find a Land Rover Defender for sale on Cars.co.za

More about the #CarsAwards

The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title) were named on 29 February 2024.

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

2024 Best Executive SUV

Mercedes-Benz’s popular GLC scooped the Executive SUV trophy in the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa, by the smallest of margins. But a win is a win. This is an excellent all-round luxury SUV with a smooth diesel engine.

Most premium brands now offer road-biased SUVs that combine prestige and practicality in packages that are renowned for superior refinement. The 2024 Best Executive SUV needs to have refined drivetrain performance and -road manners, while its cabin must be comfortable, trimmed in upmarket materials and feature the most up-to-date technology.

The Executive SUV category

This category is guided by both eligibility factors and pillars of success.

Eligibility factors for this category include a list price between R1 000 000 and R1 300 000 at the time of semi-finalist voting (September 1, 2023) to ensure both exclusivity and status. Eligible vehicles in this category must be medium-sized (Audi Q5/Mercedes-Benz GLC size), including their “coupe” variants.

Pillars of success for this category include powertrain technology, luxury, brand strength, design and quality appeal, driving dynamics, as well as space and practicality. 

2024 Best Executive SUV: CarsAwards WINNER 

Mercedes-Benz GLC220d 4Matic Avantgarde

Mercedes-Benz went to great lengths to ensure that the 2nd-gen GLC would regain its place at the top of the Executive SUV segment. Fresh looks give it standout kerb appeal, while its interior looks futuristic. There’s a great turbodiesel engine under the bonnet, giving the Benz ample performance that doesn’t come at the expense of fuel consumption. Overall, the GLC is a solid offering that deserves high praise.

Price & Specs

Read a review of the Mercedes-Benz GLC

Find a Mercedes-Benz GLC for sale on Cars.co.za

RUNNER-UP: BMW X3 xDrive20d M Sport

With the current (recently facelifted) X3, it appears BMW can’t put a “wheel” wrong: it has well-resolved underpinnings, an acclaimed powertrain and a luxurious cabin laced with comfort features and tech. The turbodiesel engine offers a great blend of performance and economy, so it won’t surprise many to learn that the X3 is BMW SA’s best-selling model. It narrowly lost out to the Mercedes-Benz GLC this time round, however.

Price & Specs

Read a launch review of the BMW X3

Find a BMW X3 for sale on Cars.co.za

RUNNER-UP: Lexus NX 350h F Sport

The new-gen Lexus NX represents a leap forward from its quirky predecessor. Sharp looks, impeccable build quality and a comprehensive list of standard features make the new NX a compelling prospect. The NX 350h F Sport’s hybrid powertrain is paired with a relaxed ride and drive, and its claimed fuel economy figure is one of the lowest in the segment. Backed by legendary reliability, this Lexus has a lot going for it.

Price & Specs

Find a Lexus NX for sale on Cars.co.za

More about the #CarsAwards

The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title) were named on 29 February 2024.

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

2024 Best Entry-Level Hatch

At a time when household budgets are stretched tighter than ever before, the “affordable” end of the market is where you will find some of the most popular cars in South Africa. Suzuki has dominated the Entry-Level Hatch category of the Cars.co.za Consumer Awards for many years, and continues to do so with the Swift 1.2 GLX.

The entry-level hatch segment is highly competitive and, even though budgets are tight and fuel prices keep rising, buying an affordable car doesn’t have to mean that you should compromise on safety, tech and quality. The 2024 Best Entry-Level Hatch represents “as much good car as possible for the money”.

The Entry-Level Hatch category

Value is very important, as are running costs and all other pertinent “common sense” considerations. The price cap for this category is set at R250 000.

This category is guided by both eligibility factors and pillars of success.

Eligibility factors include a list price not exceeding R250 000 at the time of semi-finalist voting (September 1, 2023), an anti-lock braking system (ABS), dual front airbags and a service plan. 

Pillars of success for this category include fuel economy, value for money (the standard features the better), practicality and brand strength. 

2024 Best Entry-Level Hatch: CarsAwards WINNER

Suzuki Swift 1.2 GLX

The Suzuki Swift is the Japanese firm’s most popular model in the new-vehicle market and the brand has notably won the Budget Car category of the #CarsAwards 5 times (4 times with a Swift derivative). Plus, in the 2021/21 programme, the Swift 1.2 GL was named the winner of the Entry-Level Car category.

The Swift is technically a B-segment hatchback (which makes it a more substantial car than most entry-level offerings) and in 1.2 GLX guise, the Swift offers a good spread of standard features while delivering a pleasing driving experience, nippy performance and miserly fuel consumption. The Swift represents excellent value; its 2-year service plan is a plus, but the 5-year/200 000 km warranty is the clincher.   

Price & Specs

Read our review of the Suzuki Swift GLX

Find a Suzuki Swift for sale on Cars.co.za

RUNNER-UP: Renault Kiger 1.0 Zen 

Renault SA has shifted its product focus to crossovers, which has seen the Indian-made Kiger achieve remarkable sales success in the new-vehicle market. The keenly-priced Kiger offers attractive crossover-inspired looks, combined with a modern cabin and a healthy dose of practicality. The 1.0 Zen derivative is powered by a 1.0-litre petrol engine that delivers a good balance of performance and economy.

Price & Specs

Read our review of the Renault Kiger

Find a Renault Kiger for sale on Cars.co.za

RUNNER-UP: Suzuki Celerio 1.0 GL 

Budget-car specialist Suzuki has 2 finalists in this category, the first of which is the Celerio. It ticks the boxes for a value-for-money model with surprising cabin spaciousness, a relatively long spec list and a fuel-efficient petrol engine. However, could it be positioned too close to its Swift sibling? The Celerio is backed by 2-time #CarsAwards Brand of the Year winner Suzuki SA’s excellent after-sales support.

Price & Specs

Read our review of the Suzuki Celerio

Find a Suzuki Celerio for sale on Cars.co.za

More about the #CarsAwards

The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title) were named on 29 February 2024.

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

Winners: 2023/24 Cars.co.za Consumer Awards, sponsored by Absa

Cars.co.za is proud to announce the 13 category winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa, as well as the recipient of the prestigious Brand of the Year title. See the complete list of trophy winners below.

Entry-level Hatch

Entry-level Hatch category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Suzuki Swift 1.2 GLX

Runners up: Suzuki Celerio 1.0 GL, Renault Kiger 1.0 Zen

Budget Hatch

Winner: Suzuki Baleno 1.5 GLX      

Runners up: Toyota Starlet 1.5 XR, Renault Clio 1.0 Turbo Zen

Compact Hatch

Compact hatch category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Volkswagen Polo 1.0 TSI 85kW R-Line

Runners up: Honda Fit 1.5 Elegance, Opel Corsa 1.2T Elegance

Entry-level Crossover

Entry-level crossover category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Suzuki Grand Vitara 1.5 GLX

Runners up: Haval Jolion 1.5T Premium Auto, Chery Tiggo 4 Pro 1.5 Elite Auto

Compact Family Car

Compact family car category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Toyota Corolla Cross 1.8 XR

Runners up: Haval Jolion S Super Luxury, Renault Duster 1.5dCi Intens

Family Car

Family Car category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Kia Sportage 1.6CRDi EX

Runners up: Haval H6 1.5T HEV Ultra Luxury, Chery Tiggo 8 Pro Max 2.0TGDi 390 Executive

Premium Crossover

Premium Crossover category winner: 2023/24 Cars.co.za Consumer Awards

Winner: BMW X1 sDrive18d M Sport

Runners up: Volvo XC40 B4 Ultimate Dark, Audi Q3 Sportback 40TFSI quattro S Line

Executive SUV

Executive SUV category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Mercedes-Benz GLC220d 4Matic Avantgarde

Runners up: BMW X3 xDrive20d M Sport, Lexus NX 350h F Sport

Premium SUV

Premium SUV category winner: 2023/24 Cars.co.za Consumer Awards

Winner: BMW iX xDrive40

Runners up: BMW X5 xDrive30d M Sport, Land Rover Defender 110 D250 SE County

Adventure SUV

Adventure SUV category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Ford Everest 3.0 V6 Wildtrak

Runners up:  Toyota Fortuner 2.8GD-6 4×4 VX, Isuzu MU-X 3.0TD Onyx 4×4

Performance Car

Performance Car category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Toyota GR Yaris Rally

Runners up: Toyota GR Corolla Circuit, Honda Civic Type R    

Leisure Double Cab

Leisure Double Cab category winner: 2023/24 Cars.co.za Consumer Awards

Winner: Ford Ranger 3.0 V6 EcoBoost Raptor 4WD

Runners up: Ford Ranger 3.0 V6 Wildtrak 4WD, VW Amarok 3.0 TDI V6 Aventura 4Motion

Electric Vehicle

Electric Vehicle category winner: 2023/24 Cars.co.za Consumer Awards

Winner: BMW iX1 xDrive30 M Sport

Runners up: Volvo XC40 Twin Motor Ultimate, GWM Ora 03 Super Lux

Brand of the Year

Brand of the Year winner: 2023/24 Cars.co.za Consumer Awards

Winner: Toyota/Lexus

Runners up: Suzuki, BMW/Mini

Suzuki Auto SA collected 3 trophies at the 2023/24 #CarsAwards gala; their total haul of category wins is 10.

Highlights of the 2023/24 #CarsAwards programme

BMW and Suzuki took the most category wins (3 apiece) in the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa. BMW has the 2nd most category wins in #CarsAwards history (12), followed by Toyota (11) and Suzuki (10), but Volkswagen (20) comfortably leads the category trophies tally.

Nothing could stop the Ford Ranger Raptor from climbing to the top in the Leisure Double Cab category.

By winning the Adventure SUV and Leisure Double Cab categories, Ford returned to the #CarsAwards winners list for the first time since 2016/17.

While Ford did have a strong chance of clinching the Leisure Double Cab trophy (with 2 out of the 3 category finalists), which it did – with the Ranger 3.0 V6 EcoBoost Raptor 4WD, the Everest 3.0 V6 Wildtrak ended the Toyota Fortuner’s run of 4 consecutive category wins that began in 2017/18. 

Ford was thrilled with its pair of category wins in the 2023/24 CarsAwards.

BMW, the first manufacturer to win #CarsAwards trophies with a fully-electric vehicle – with the i3 model in the inaugural 2015/16 programme – duly won the new Electric Vehicle (EV) category in the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa with the iX1 xDrive30 M Sport.

BMW SA bagged a trio of trophies for their 3 category wins in the 2023/24 #CarsAwards programme.

In another notable achievement for BMW, one of the German marque’s EV models defeated a pair of internal combustion engined (ICE) rivals at the very first attempt when the iX xDrive40 took the spoils in the Premium SUV category ahead of its X5 sibling and Land Rover Defender.

Two variants of the BMW X1 (the sDrive18d and all-electric iX1) were victorious in the 2023/24 CarsAwards.

Suzuki won the Budget category for the 5th time out of 7 iterations of the #CarsAwards programme. The Baleno 1.5 GLX avenged its predecessor’s 2020/21 defeat to the Toyota Starlet 1.4 XR, while a Swift derivative (this time, the 1.2 GLX) won the Entry-level Hatch trophy for a second consecutive time. A Swift variant has won a #CarsAwards category 4 times in the history of the #CarsAwards.

Volkswagen won the Compact Hatch category of the #CarsAwards for the 4th consecutive time with a 1.0-litre turbopetrol Polo derivative (the 1.0 TSI 85kW R-Line).

Kia won a #CarsAwards category for the first time courtesy of the Sportage 1.6CRDi EX.

Kia took its first win in the history of the programme courtesy of the Sportage 1.6CRDi EX in the Family Car category. Kia is the first Korean brand to win a #CarsAwards trophy.

The Sportage was also the finalist vehicle with the highest individual score (81.9%). The narrowest margin of victory (0.1%) was in the Premium SUV category and the widest (6.4%) in Entry-Level Hatch. Meanwhile, Executive SUV had the smallest gap between the first and third places (1.2% – the category was fiercely contested) and Entry Level Hatch the biggest (18%). 

All 39 finalist vehicles were compared back-to-back at the Gerotek proving grounds in November 2023.

By winning the Brand of the Year consecutively, Toyota now leads the total #CarsAwards Brand of the Year wins tally with 4 trophies, followed by Suzuki (2) and Volkswagen (1).

About the 2023/24 Cars.co.za Consumer Awards

The winners of the 7th iteration of the Cars.co.za Consumer Awards – newly sponsored by Absa and endorsed by the National Association of Automobile Manufacturers of South Africa (Naamsa) – were revealed at a black-tie gala in Sandton City Mall on 29 February 2024. The glamorous event was attended by hundreds of guests, hosted by comedian Nik Rabinowitz and radio personality (and former #CarsAwards guest judge) Khutso Theledi and featured entertainment by the Ndlovu Youth Choir.

The glamorous 2023/24 #CarsAwards gala was hosted at Sandton City Mall Rooftop 8.

The Cars.co.za Consumer Awards (now widely known as the #CarsAwards) was established in 2015 to be South Africa’s definitive automotive awards programme – it plays a pivotal role in the company’s mission to help consumers make the best-informed purchasing decisions.

Cars.co.za Managing Director Amasi Mwela announced the return of the #CarsAwards programme, which was paused in 2021, last year. As before, vehicles would be judged against their peers in distinct categories, of which each had its own requirements. What’s more, 50% of the final scores would be based on brand-specific data incorporating direct feedback from South African car owners.

Cars.co.za managing director Amasi Mwela, who resumed the Cars.co.za Consumer Awards in 2023.

“The #CarsAwards underlines our commitment to helping our users understand the best way to spend their hard-earned Rands when purchasing new vehicles,” says Mwela. “As new-car prices escalate, it emphasises the need to make educated and informed buying decisions.”  

The rejuvenated seventh #CarsAwards has turned out to be the most elaborate iteration of the programme. Not only did it attract sponsorship from leading bank Absa (a relationship that will take #CarsAwards into the future) – it attained significant gravitas by being officially endorsed by the Naamsa, which has represented, and advanced the cause of, the local motor industry for approximately 89 years.

The 2023/24 #CarsAwards incorporated public experiences in the forms of the Mall of Africa and Sandton City roadshows.

“The Cars.co.za Consumer Awards, sponsored by Absa and galvanised by the endorsement from Naamsa, allows Cars.co.za to take a leadership position in our industry,” Mwela adds.

“Partnering with the Cars.co.za Consumer Awards strongly resonates with our objective of endorsing innovative initiatives that bridge the gap between consumers, trusted dealers and manufacturers,” says Charl Potgieter, Managing Executive of Absa Vehicle and Asset Finance.

An electric car (the BMW iX) defeated its ICE rivals in the Premium SUV category of the 2023/24 #CarsAwards.

“This highly respected awards programme is not just about celebrating the automotive industry’s finest, it’s about strengthening the dynamic space in which the industry operates,” he adds. 

“We continue to work very closely with all our partners to take the South African automotive industry to greater heights,” says Naamsa chief executive officer Mikel Mabasa. 

Naama chief executive officer Mikel Mabasa addresses the audience at the 2023/24 #CarsAwards gala.

“Business leaders and organisations involved in the motor industry can play a progressive role in turning the negative sentiment in the automotive market into positivity. (Naamsa believes that) the #CarsAwards represents a number of things that should be going right in the country.

“Naamsa is now associating itself with products, brands and partners that can help to bring this ‘mood’ back up because that’s what South Africa needs. South Africans are exhausted from hearing negativity and I think Cars.co.za can play a very important role in lifting that mood.”

The multi-faceted judging process

The 2023/24 CarsAwards was adjudged by a panel of 20 judges from the motoring media and various fields of expertise.

The Cars.co.za Consumer Awards, sponsored by Absa utilises a unique scoring system that involves extensive testing by a panel of 20 judges, inputs from vehicle owners (based on their product quality-, reliability- and after-sales experiences of vehicles serviced through franchised outlets and less than four years old), as well as extra data provided by Lightstone Consumer.

Cars.co.za’s extended editorial team chose the 39 finalist vehicles, which included model derivatives from no fewer than 18 brands, out of a list of 65 semi-finalists. To be eligible for the #CarsAwards, vehicles had to be available on the new-vehicle market on 1 September 2023.

#CarsAwards judge Rebaneilwe Semakane.

The combined judging panel (including 14 respected guest judges from various fields of expertise) compiled the finalist vehicles’ scores after they evaluated the cars back-to-back during an intensive two-day test at the Gerotek testing facility on 2 and 3 November 2023.

However, the judges’ scores for the 39 finalists only counted 50% of the final standings, The other 50% was based on rankings that the respective vehicle brands represented by the finalists achieved in the Cars.co.za Ownership Satisfaction Survey.

#CarsAwards judge Bongani from MrHowMuch tests the Volkswagen Amarok at Gerotek.

How the Brand of the Year title was decided

As opposed to the category winners, the recipient of the 2023/24 Cars.co.za Consumer Awards Brand of the Year title was determined solely by market data, as well as the findings of the Cars.co.za Ownership Satisfaction Survey (brands’ sales and after-sales service ratings are particularly impactful, as are the percentages of purchase-price value the brands’ finalists retained after three years of ownership).

Toyota South Africa Motors has now won the #CarsAwards Brand of the Year title 4 times!

Although Toyota failed to win a category during the first two iterations of the #CarsAwards, the Prospecton-based manufacturer won the programme’s first Brand of the Year title in 2015/16 and 2018/19. Then, having finished well behind Volkswagen in 2019/20, South Africa’s top-selling new-vehicle brand rallied back to win the Brand of the Year title in 2020/21 and this year – 2023/24. The trophy was presented to Toyota SA Motors by Naamsa Chief Executive Officer Mikel Mabasa.

Toyota and its Lexus premium sub-brand achieved a score of 88.3%, which was a significant 9.2% ahead of the 2016/17 and 2017/18 Brand of the Year winner Suzuki, which finished in second place with 79.1%. BMW and its sister brand Mini finished third with 78.2%.

2023/24 Performace Car category winner Toyota GR Yaris proved its mettle at Gerotek.

“The Brand of the Year trophy is the ultimate accolade in the local automotive industry and represents validation from the people who matter most: car owners,” says Cars.co.za Consumer Experience Manager Hannes Oosthuizen, who has led the #CarsAwards project since 2015.

“By providing consistently superior after-sales support through the most extensive dealer network in the country, Toyota has put South African consumers first and – based on the feedback by thousands of vehicle owners – they evidently appreciate that,” he adds.

The Consumer Awards Roadshow at Sandton City Mall

The 2023/24 Cars.co.za Consumer Awards, sponsored by Absa incorporates an all-new consumer experience element. Having hosted the inaugural Awards Roadshow at the Mall of Africa late in 2023, where consumers could view and experience all 39 of the finalist vehicles, as well as interact with car salespeople and various #CarsAwards judges, Cars.co.za and Absa will present another, more sophisticated roadshow at Sandton City Mall from 1 to 3 March 2024.

After the #CarsAwards gala, Cars.co.za and Absa will take over the Sandton City Mall for three days. The motoring public will again be welcome to inspect, experience and possibly test drive the 39 finalist vehicles (13 #CarsAwards winners and 26 runners up), engage with Cars.co.za advisers and dealers’ sales representatives, plus stand chances to win cool prizes. However,  Absa will also host a lounge and pop-up bank so that buyers can purchase cars at the mall.

#CarsAwards judges MrHowMuch, Muzi Sambo, Rebaneilwe Semakane, Kumbi Mtshakazi, Juliet Maguire, Jacob Moshokoa and Ciro De Siena will be in attendance to interact with the public and, during the roadshow, Absa will award a grand prize of R500 000 to an eligible mall visitor – the winner will be able to spend that sum on buying a new or used car (Ts & Cs apply).

CarsAwards judges Jacob Moshokoa and Juliet McGuire will be at the Consumer Awards Roadshow at Sandton City Mall.

Ciro De Siena will help the winner make their decision and accompany them to one of Cars.co.za’s dealer partners, where they will be able to use the R500 000 to purchase the vehicle of their choice. Thereafter, the lucky winner will drive home in their new purchase!

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok.

Related content:

Naamsa Officially Endorses CarsAwards

R500k grand prize for CarsAwards Roadshow

Cars.co.za and Absa aim to reward finalist vehicles with sales

Cars.co.za and Absa: A Winning Combination

Cars.co.za Consumer Awards — Tough Testing, The Consumer Wins! 

2023/24 CarsAwards – The finalists

2024 Best Adventure SUV

Toyota’s ever-popular Fortuner finally met its match when the new Ford Everest was announced as the Adventure SUV category winner in the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa. 

The 2024 Best Adventure SUV needs to be the ultimate recreational vehicle with which to transport a family and all their holiday and lifestyle gear in comfort to almost any destination, on- and/or off-road. Off-road ability is emphasised, in combination with practicality, comfort and long-distance cruising.

The Adventure SUV category 

This category is guided by both eligibility factors and pillars of success.

Eligibility factors for this category include a list price between R800 000 and R1 200 000 at the time of semi-finalist voting (September 1, 2023). Eligible vehicles must be equipped with an electronic stability programme (ESP), a minimum of 6 airbags, split-folding rear seats, all-wheel-drive capability (of course), as well as a minimum ground clearance of 200 mm. 

Pillars of success for this category include performance, space & practicality, in-car entertainment, comfort and all-surface ability. 

Best Adventure SUV: CarsAwards WINNER 

Ford Everest 3.0 V6 Wildtrak

The 3rd-generation Ford Everest has brought new levels of space, comfort and technology to the bakkie-based 7-seater segment. With the most powerful engine in the segment, the 3.0-litre V6-powered Everest provides epic performance, both for driving and towing. The cabin is a plush place to be, providing luxury and comfort in abundance. All of this goodness comes at a steep price, however.

Price & Specs

Read a review of the Ford Everest

Find a Ford Everest for sale on Cars.co.za

RUNNER-UP: Isuzu MU-X 3.0TD Onyx 4×4

The Isuzu MU-X feels indestructible and could drive to any part of the planet (well, virtually). This new-generation model sees the introduction of new infotainment- and semi-autonomous safety technology, plus upgraded trim. The 3.0-litre turbodiesel engine may sound like it’s lumbering, but you get the feeling that the dogged MU-X is built to last. Inside, it offers impressive levels of comfort and cabin space.

Price & Specs

Read a review of the Isuzu MU-X

Find an Isuzu MU-X for sale on Cars.co.za

RUNNER-UP: Toyota Fortuner 2.8GD-6 4×4 VX

Even though it’s the longest-serving finalist in this category, the Toyota Fortuner continues to be a top-selling Adventure SUV in Mzansi and it’s easy to understand why. It has an enviable reputation for build quality and reliability, backed by a substantial dealership footprint and excellent after-sales service.

The 2.8-litre 4-cylinder turbodiesel engine does a great job of balancing performance with economy, and the updated VX trim ensures several creature comforts, gadgets and gizmos are present and correct.

Price & Specs

Read a review of the Toyota Fortuner

Find a Toyota Fortuner for sale on Cars.co.za

More about the #CarsAwards

The winners of the 2023/24 Cars.co.za Consumer Awards, sponsored by Absa (as well as the recipient of the prestigious Brand of the Year title) were named on 29 February 2024.

Follow the #CarsAwards on Cars.co.za, Facebook, X, Instagram and TikTok